Using Video?
August 7th, 2009
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If you are using video on your site or as part of your online marketing (and we all should be) then this is quite an interesting tool http://wistia.com/ Its not free unfortunately, although there is a 15 day free trial. .. but then, why do we expect everything to be free on the web? Anyway, what it does do is show you users viewing your video and the “video heatmaps” show you the hotspots that people re-view as well as the drop off rates. Using this you can determine which bits of your video are retaining viewers and which bits are repelling them. Clever stuff.
