Online Recruitment
Objective.
To attract or locate quality candidates to your job adverts hosted online.
Tactics and Tools
I am assuming your jobs are already available online. Then…
- RSS : Make sure you have an RSS feed of your jobs
- SEO : Make sure your site and in particular your Jobs pages are search engine optimised
- eMail : Undertake Email Marketing – loads of tools to help you do this.
- Aggregators : Check out the job aggregator websites. These sites use website scraping or your RSS feeds to add your jobs to their database. As they do this for a large number of recruitment sites, then they typically have a vast number of jobs.
